Lil Yachty Launches Yachty’s Pizzeria Frozen Pizza Liine – VIBE.com

2022-09-10 03:12:57 By : Ms. YAYA BABY

The four pie options are priced at $6.98.

Lil Yachty has entered your local Wal-Mart, but not to sell albums or sign autographs. The 25-year-old rapper has announced Yachty’s Pizzeria, a new brand of frozen pies available only at the aforementioned retailer.

“I’ve loved making and eating pizza my whole life, so this is a project I’m really excited about and have been for a long time,” expressed Lil Yachty in a press statement. “We made some wild flavors but there’s still something for everybody. I take my pizza seriously so I’m looking forward to seeing what people think.”

Yachty’s Pizzeria is the first offering from Deep Cuts, the U.S. brand for a line of premium frozen pizzas created by Universal Music Group for Brands and manufactured by Richelieu Food.

“Yachty’s Pizzeria is an exciting example of a strategic brand extension that both represents the artist’s interest, passion, and personality as well as a way to help him expand his business portfolio,” explained Richard Yaffa, EVP, Global Brands, UMG.

“It’s a thrill to be able to continue to find new ways for our artists to connect with their fans around the world and support these campaigns with best-in-class marketing and creative support.” 

A post shared by C.V T (@lilyachty)

Led by the taste buds of Lil Yachty, the pizzas, which officially became available for purchase on Tuesday (Sept. 6), come in four topping options and are described as follows:

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